Choosing and Switching Between Conferencing Integrations

Zoom, Google Meet, and other conferencing options all solve the same basic problem — generating a video link automatically for each booking — but the right choice depends on what your team already uses and what your customers expect.

What to weigh

• What your team already has — if everyone already has Google Workspace accounts, Google Meet requires no extra setup since it uses your existing calendar connection. If your team already relies on Zoom for other calls, staying consistent avoids retraining staff on a new tool.
• Meeting length and features — free Zoom accounts cap meeting length, which matters for longer appointments; Meet doesn't have that same restriction tied to a free tier in the same way.
• Customer familiarity — for some audiences, one platform is simply more recognizable and trusted to click into without hesitation.

Switching between integrations

1. Open the calendar's meeting/conferencing location setting.
2. Change it from the current provider to the new one.
3. Book a test appointment to confirm the new provider generates a working link correctly.
4. Note that the switch applies to new bookings going forward — appointments already booked under the old provider keep their original link and aren't retroactively updated.

Running different integrations on different calendars

You're not limited to one conferencing provider account-wide. It's common to use Google Meet for internal or quick consultation calendars and Zoom for calendars where you want features like waiting rooms or breakout rooms — set the meeting location independently on each calendar.

Good to know: After switching providers, double-check any calendar-specific reminder or confirmation message templates that might reference the old provider by name in custom text — the auto-generated link updates automatically, but hardcoded wording in a message template won't.