Scheduling Google Business Profile Posts

Post updates, offers, and events directly to your Google Business Profile, the same way you'd post to social media.

Connect your profile

In the Social Planner, click Connect GBP.

Create a post

  1. Click New Post > Create New Post.
  2. Write content (up to 1,500 characters), add images. AI can help draft copy.
  3. Choose which GBP location, if you manage more than one.
  4. Pick a post type: Update, Offer, or Event.

Publish it

Post Now, Schedule Post, or Send for Approval.

Why bother

Posts keep your profile active, which Google factors into local search ranking.

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