Set Canonical URLs for Your Blog and Posts

A canonical URL tells search engines which address is the "official" version of a page. It matters when the same content appears at more than one address, for example a post that also shows in a category list, or an article republished from another site.

Why it matters

• Search engines avoid treating copies as competing pages.
• Ranking signals from links are combined onto one address.
• The version you prefer is the one shown in results.

Set canonicals for the blog, categories and authors

1. Go to Sites > Blog and open your blog.
2. Continue to the blog settings and choose Canonical Links.
3. Fill in the URL Slug (your main blog address), the Category URL and the Author URL.
4. Save.

Set a canonical for one post

1. Open or create a post and click Continue to reach the final step.
2. Find the Canonical Link field.
3. Paste the URL of the original or preferred version.
4. Click Save, Schedule or Publish.

You can also update the canonical on a post that is already published; reopen it, change the field, and choose Update Post.

Check your work

Open the live post, view the page source and look for a rel="canonical" tag in the head section. It should show the address you entered.

Good to know: Leave the field empty for posts that originate on your own blog; the post's own address is used by default.