Avoiding Email Sending Suspension
Sending gets automatically paused if bounce rate or provider rejection rate climbs too high — a protective circuit breaker.
Bounce-rate suspension
Above roughly 5% bounce rate triggers a pause. Healthy sits at 0–3%.
First two suspensions last 12 hours each; a third is treated as permanent, requiring manual support review.
Recovery: enable email verification to filter undeliverable addresses before sending again.
Provider block suspension
If Gmail/Yahoo/Outlook reject an unusually high share of your messages, a separate restriction applies — usually missing authentication, poor reputation, spammy content, or misconfiguration.
- Check your bounce/block breakdown under Settings > Email Services.
- Fix authentication (SPF/DKIM/DMARC) first.
- Clean your list, review content.
Resets after 7 consecutive days under 1% block rate. Three blocks in 7 days also triggers manual review.
Preventing suspension in the first place
Verify addresses before sending, warm up a dedicated domain properly, send in smaller batches, use double opt-in with a visible unsubscribe link.
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