Email Builder Elements at a Glance

Elements are ready-made content blocks that you drag into your email, so you can build polished messages without writing code. This page is a quick map of what is available and when to reach for each one.

Available elements

ElementBest used for
TextHeadlines, body copy, captions
ImageBanners, product shots, announcements
ButtonCalls to action such as Book Now
LogoBrand identity at the top of the message
DividerSeparating sections
SocialLinks to your profiles
FooterAddress, unsubscribe link, legal text
CodeCustom HTML and tracking snippets
VideoClickable video previews
Shopping CartAbandoned-cart reminders
ProductsFeatured items with prices and buy links
RSS Header / RSS ItemsAutomatic blog or news digests
FAQQuestion and answer sections
Image SliderCarousels of several images
Preview URLA link preview card for outside content
Countdown TimerUrgency for offers and events
SpacerEmpty breathing room
Review LinkCollecting reviews
FormsQuick inline feedback

Adding an element

  1. Go to Marketing > Emails and open a template or campaign.
  2. Click Add Elements and find the block you need.
  3. Drag it onto the canvas, dropping it inside a layout column.
  4. Click the block to open its settings: Edit for content and style, Visibility for device and conditional rules.

Rearranging later

You can drag any block to a new position, use the up and down arrows that appear on hover, or reorder from Manage Elements. Duplicate and delete icons also appear when you hover.

Good to know: Elements must sit inside a layout row, so add a layout first if the canvas is empty.

Was this article helpful?