Turn Social Posts and WhatsApp Numbers into Ads

Vendi Today puts shortcut buttons in two places so you can start a paid ad without opening Ad Manager first. Each shortcut carries over the content and goal, so most of the setup form arrives pre-filled.

Promote a Social Planner post

The Run as Ad option works for Facebook and Instagram posts that are Published, Scheduled, or In Review. Drafts and recurring posts do not offer it.

1. Go to Marketing > Social Planner.
2. Find the post in the Planner list, in the Approval area under Content, or open the post's detail panel.
3. Click the three-dot menu and choose Run as Ad.
4. Confirm the pop-up that tells you Ad Manager is about to open.
5. Pick the ad platform. The campaign opens with the post's media and caption already loaded.
6. Set your budget, audience and schedule, then publish as usual.

Text-only posts open with an empty creative area that you can edit freely.

Create an engagement ad from a WhatsApp number

1. Go to Settings > WhatsApp and open the Numbers tab.
2. Click Create Engagement Ad beside Add Number.
3. Ad Manager opens with the Engagement objective and WhatsApp as the destination.
4. Adjust budget, audience and creative, then review and publish.

If the button is missing, confirm WhatsApp is enabled for your account and that your user role has access. If Ad Manager is not yet active, a pop-up explains how to turn it on. If it is active but no ad account is linked, you will see a Connect Account button instead.

Things to remember

• The shortcuts themselves are free, but running ads requires an active Ad Manager plan.
• Posts for TikTok and LinkedIn cannot be promoted this way yet.
• The confirmation pop-up cannot be skipped.
• Editing the original social post later does not change the live ad. Edit the ad's creative in Ad Manager instead.

Good to know: Your best-performing organic posts are ideal candidates for Run as Ad, since the audience has already shown they like them.